Had To Happen: Tesla Model S Spawns 'Teslacessories' StartupHad To Happen: Tesla Model S Spawns 'Teslacessories' Startup

Had To Happen: Tesla Model S Spawns ‘Teslacessories’ StartupHad To Happen: Tesla Model S Spawns ‘Teslacessories’ Startup

March 21, 2013
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Accessories are a huge part of the auto business, and for every car, somewhere there’s a business (or a few dozen) offering aftermarket items the manufacturer hasn’t, can’t, or won’t provide.
And so it turns out to be for the Tesla Model S, the all-electric sport sedan from Silicon Valley startup Tesla Motors [NSDQ:TSLA].
Founded by Tesla owner Roger Pressman, who took delivery of a very early Model S with serial number 00184, Teslaccessories.com plans to offer aftermarket add-ons for the Model S.
The company’s first product is the Center Console Insert, which slides into the empty center tray on the floor of the Model S just ahead of the front seats.
The Console Insert has stitched leather sides and a carbon-fiber pattern top surface, and it contained both a cupholder and a closeable compartment with a sliding tambour door.
The pricing is not given on the company’s website, although there’s a signup procedure to get on a priority waiting list for the item (which the company says was released last week).
Signing up on a waiting list is a process Model S owners will be familiar with, since Tesla took deposits for Model S reservations up to three years before it delivered the cars.
With something like 5,000 cars delivered to date (Tesla won’t say), and production at 400 cars a week, the pool of Model S owners is growing every day.
Center Console Insert for Tesla Model S offered by Teslaccessories.com
And you can view the arrival of a dedicated aftermarket firm exclusively for the vehicle as another tiny indicator of success for Tesla Motors.
It won’t make any difference to the company’s viability as a global auto business, of course.
But the launch of Teslaccessories.com can be viewed as yet another bit of validation by a member of what have to be some of the most enthusiastic–if occasionally critical, or at inquisitive–owner bodies of any new car in the world.
We look forward to hearing about additional aftermarket accessories for the Tesla Model S.
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